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Core Values

“Promote Customer Value by Products” is our core values. The investment and operation related to R&D, technological upgrading and service is for the promotion of customer value and is also the brand value of Shunlong. Our company and customers make an alliance and are a value community of mutual promotion. We believe that the ancient and vigorous button manufacturing industry will be more brilliant like glittering buttons in the era of fashion, science and technology by virtue of the development of Yinlong and continuous technological reform.

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2022-04

Environmental Protection Concept: Nature, Harmony, Regeneration, Utilization

In the electronic era, people pay more attention to fashion, human orientation and environmental protection. As the domestic first-class button manufacturer, our company has made great achievements in the field of eco-friendly buttons by virtue of the core values of “Promote Customer Value by Products” and exceptional advantages. The non-toxic resin button, natural shell button, coconut button and plated metal button replace the common buttons, and win the favor of consumers owing to great varieties. Our products adapt to the demands of environmental protection and reflect the tenet of “Survival by Quality, Development by Credit”.

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2022-04

The History of Dashun: The end of Wu and the corner of Yue, a riverside town in dream, the inheritance and accumulation of culture of thousands of years.

“Dashun is located at the junction of Shanghai, Jiangsu and Zhejiang, within the jurisdiction of Xitang—millennium town, featuring flat terrain, densely-covered river network and ancient rhyme. It is a southern Chinese riverside town. In ancient times, it was the boundary of Wu and Yue, and was known as “the end of Wu and the corner of Yue”. It is found in the archaeological excavation of Liangzhu Culture Relic that Dashun, Wuxian Chenghu and Wujiang Meiyan all belong to the late Liangzhu culture. It is proved that Dashun was permeated by Liangzhu culture in the Neolithic Age 4200-5300 years ago. Through thousands of years of cultural accumulation and historic development, there are a large number of scholars and developed traditional industry. Xitang is a world-famous millennium town, and owns developed traditional handicraft industry, laying a humanistic foundation for Dashun as China’s “Hometown of Button”.

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2022-04

Dashun Button: China’s Hometown of Button, Brilliance.

The “button museum” in Xitang displays a lot of buttons and button making machines in ancient and modern times. The small button has its unique rhythm and tells a beautiful and long button production history of Dashun. The button manufacturing industry of Dashun can be traced back to hundreds of years ago. In the 1980s, it entered a golden era. “Qiaotou Button, Dashun Master” reflects the history of struggle in button industry of Dashun. The innumerable diligent and wise Dashun people make a contribution to the button industry of Dashun. Now Dashun is honored as “China’s Hometown of Button” owing to their intelligence and hard work, and creates a more splendid future of domestic garment industry.

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2022-04

An Enchanted Watery Village Inheriting Thousands Of Year's History

Civilization is the wealth of human handed down from age to age. The ancient civilization is the value source of modern civilization. It has eternal penetration owing to the communication and continuation on a spiritual level and influences people unconsciously. Looking back into the development history of culture and art, it is not difficult to find that the flourishing dress culture and classic works reflect people’s cultural requirements and the aesthetic ideal of pursuing the true, the good and the beautiful to some extent.

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2022-04

Origin of Button: Garments and Knots

China has a peculiar and long button development history. The button was known as “Sheng Jie (knot)” at the earliest. “Sheng (rope)” is homophonic with “Shen (deity)”, likes a winding dragon, and becomes the embodiment of deity. “Jie (knot)” is homophonic with “Ji (luck)” which has rich content covering blessing, salary, longevity, happiness and wealth. In classical literature, “Jie (knot)” symbolizes the love of men and women. The rich emotions of human are like the changeful “Jie (knot)”. Therefore, “Sheng Jie (knot)” reflected the good wish of pursuing the true, the good and the beautiful and religious belief in ancient times. The button has developed from S-shaped knot at the waist, the “ribbon” in the Zhou dynasty, “the brocade belt was used to tie a knot at the waist, symbolizing the love of men and women” in the Northern and Southern Dynasties, “silk clothes with ribbon knots” in the flourishing Tang Dynasty, and “the ribbon tied at the waist” to the “button” used by the cheongsam in the Ming and Qing Dynasties, reflecting its position in the Chinese traditional garment. Through thousands of years of evolution, the button replaces “Sheng Jie (knot)” in modern times. Today the ancient “knot” is collectively known as the “Chinese knot” and has a wider range of decorative functions. The “knot” still exerts a far-reaching influence on the modern dress culture.

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2022-04

Events

The button can be traced back to the shoulder ring used by the ancient Greek and Etruscans to fasten the tunic. The 13th Century The round flat with holes was popular in Europe. According to the round collar jacket with linen button excavated from the tomb in the Southern Song Dynasty in Jiangsu, it is confirmed that there were linen buttons in China more than 700 years ago. The 14th Century The buttons were used on garment by the European and had practical and decorative functions. The common buttons were made from bone and wood, while the gold, silver and ivory buttons were the symbol of wealth and rank. The copper or alloy was also embedded in the ivory, turtle shell and jewelry. The 18th Century The Chinese embroidery buttons were popular and world-famous owing to the excellent materials, embroidery skills and knotting skills. Meanwhile, the copper and tin alloy buttons were popular with common people. In the Middle 18th Century The polished steel buttons were used in Britain and the engraved steel buttons with through holes were used in France. The Early 19th Century The golden brass buttons were very popular. The horn and plastic buttons were made. There were ceramic buttons in France, the colored glass buttons in Bohemia, and carved lacquer buttons in China. More carved shell buttons were made due to mechanized production. The Middle 19th Century The palm fruit was used to make ivory buttons in South America. The 20th Century The new buttons were mainly solid and were made from plastic powder or solution through mould pressing. The buttons were replaced by zippers in many aspects. The ancient buttons were collected as arts and crafts. Conclusion The button has reflected the life style and customs, aesthetic taste, color culture and cultural mentality since it was made. The inspiration of buttons will still be natural as time goes by.